Wild Weekends
Ad Campaign

Creative / Director
WellingtonNZ / MBM / TVNZ Blacksand
DP: Jess Charlton

This massive tourism campaign created 32 unique stories to highlight some of the most surprising, out-there and unknown Wellington spots for you to visit on your next Wild Weekend. Astley Nathan meets a bunch of local characters as we travel around the city and nearby regions. This multi-media campaign included; TVCs, Online, Cinema, Social and Out of home advertising content.